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	<title>Trade Show Scoop</title>
	<link>http://www.tradeshowscoop.com</link>
	<description>A Blog Regarding Trade Show Industry News and Product Developments</description>
	<pubDate>Wed, 04 Jun 2008 18:47:33 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
	<language>en</language>
			<item>
		<title>Know Your Booth and Your Booth Space</title>
		<link>http://www.tradeshowscoop.com/archives/25</link>
		<comments>http://www.tradeshowscoop.com/archives/25#comments</comments>
		<pubDate>Wed, 04 Jun 2008 18:47:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Trade Show Displays]]></category>

		<category><![CDATA[Booth Rentals]]></category>

		<category><![CDATA[Custom Exhibits]]></category>

		<category><![CDATA[Portable Trade Show Displays]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/25</guid>
		<description><![CDATA[Trade show displays are meant to be a physical representation of a company’s products or services. They can vary in cost, size and design. However, each displays purpose is to lure trade show attendees toward a specific trade show booth. Where typically they will be given a sales pitch by the exhibitor or simply just [...]]]></description>
			<content:encoded><![CDATA[<p>Trade show displays are meant to be a physical representation of a company’s products or services. They can vary in cost, size and design. However, each displays purpose is to lure trade show attendees toward a specific trade show booth. Where typically they will be given a sales pitch by the exhibitor or simply just given informative company literature. An important aspect to consider before committing to a show is your booth location. Just like real estate location matters and has a price. The more prominent booth location the more it will cost. However, this might be a wise investment since these areas have better traffic flow and increased viewer ship. It also helps to know who is exhibiting around you. Having larger companies around can be a blessing by bringing traffic in. Just make sure that your booth is adequately staffed to handle increase traffic. Next you will need to choose a display. There are several different kinds of trade show displays, but the most widely used are <a href="http://www.exhibe.com/custom-exhibits.htm">custom exhibits</a>, <a href="http://www.exhibe.com/rental-exhibits.htm">trade show booth rentals</a> and <a href="http://www.exhibeportable.com">portable trade show displays</a>. These booths vary in price and size but with research you are sure to find one that fits your needs. Remember when it comes to exhibiting it always best to over prepare because being under prepared can leave a bad impression amongst your booth visitors.</p>
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		<title>Great New Look In The Literature Rack Market</title>
		<link>http://www.tradeshowscoop.com/archives/24</link>
		<comments>http://www.tradeshowscoop.com/archives/24#comments</comments>
		<pubDate>Fri, 09 May 2008 15:35:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Literature Racks]]></category>

		<category><![CDATA[]]></category>

		<category><![CDATA[Cascade]]></category>

		<category><![CDATA[Metal Literature Racks]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/24</guid>
		<description><![CDATA[Latest style literature rack display is sure to be your next buy. This great new product is collapsible, light weight, easy to setup and goes with any companies identity. If you are in the food or non industrial industry you know what I mean when I say it is difficult to find a natural, yet [...]]]></description>
			<content:encoded><![CDATA[<p>Latest style literature rack display is sure to be your next buy. This great new product is collapsible, light weight, easy to setup and goes with any companies identity. If you are in the food or non industrial industry you know what I mean when I say it is difficult to find a natural, yet stylish and light weight <a href="http://www.exhibeportable.com/items/literature-racks/list.htm">portable literature racks</a>. In terms of Roll able or Collapsible displays we were limited to your mainstream <a href="http://www.exhibeportable.com/items/literature-racks/list.htm">metal literature racks</a> such as the ZedUp Lite, Illusion, etc. The answer is clear, no literally it is a clear polymer constructed collapsible four pocket literature called the Cascade.</p>
<p>The Cascade is a light weight (12lbs.), polymer construction which with gray sides and base. This modern design, front facing collapsible literature rack features a durable, scratch resistant polymer that is quick and easy to setup. The Cascade is complete with a carry bag for easy transportation. Check it out at www.exhibeportable.com.</p>
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		<title>How to Make a Table Top Display Pop At Your Next Trade Show</title>
		<link>http://www.tradeshowscoop.com/archives/23</link>
		<comments>http://www.tradeshowscoop.com/archives/23#comments</comments>
		<pubDate>Thu, 10 Apr 2008 05:33:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Table Top Displays]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/23</guid>
		<description><![CDATA[The bright lights of a large and looming building are shining bright on vendors from all areas of your field. There are people in suits, and casual attire, walking the aisles of the venue looking for that perfect visual pitch. The pitch that tells them to stop everything they are doing, and come over to [...]]]></description>
			<content:encoded><![CDATA[<p>The bright lights of a large and looming building are shining bright on vendors from all areas of your field. There are people in suits, and casual attire, walking the aisles of the venue looking for that perfect visual pitch. The pitch that tells them to stop everything they are doing, and come over to your <a href="http://www.exhibe.com">trade show display</a> to check it out.</p>
<p>How’s your <a href="http://www.exhibeportable.com/items/portable-table-top-trade-show-displays/list.htm?1=1">table top trade show display</a>? Is it show stopping, or just another display that people walk by without batting an eyelash?  Most vendors at trade shows are too busy with other details. Such as their presentation, and their overall networking to mind to the small, but incredibly important aspect of marketing your <a href="http://www.exhibe.com">trade show booth</a> properly. Having the right mix of graphics, art, and color can make your exhibition stand out. </p>
<p>While not all tablet op displays are meant to woo a big crowd, most are used as a way at the very least to gain a passerby&#8217;s attention with as few as just one look in the display direction.</p>
<p>By having an attractive trade show display you are projecting to the world that your business is important, worth taking note of, and one that stands out among the masses of trade show displays in the exhibition hall.</p>
<p>Investing in a quality trade show table top display or <a href="http://www.exhibeportable.com/items/portable-table-top-trade-show-displays/list.htm?1=1">portable table top trade show display</a> will not only distinguish your business from the rest of your competitors, it will also help you close more deals, engage more people, and in the end have your business leaving the exhibition in better shape than ever before. </p>
]]></content:encoded>
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		<item>
		<title>Your First Impression May be Your Last</title>
		<link>http://www.tradeshowscoop.com/archives/22</link>
		<comments>http://www.tradeshowscoop.com/archives/22#comments</comments>
		<pubDate>Tue, 25 Mar 2008 21:32:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Trade Show Displays]]></category>

		<category><![CDATA[custom Trade show Displays]]></category>

		<category><![CDATA[TRADE SHOW BOOTHS]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/22</guid>
		<description><![CDATA[They say, &#8220;You never get a second chance to make a first impression.&#8221;  That couldn&#8217;t be truer than at a trade show.  If your display doesn&#8217;t grab the people&#8217;s attention, you may never even get the chance to tell them why you are there.  A good display will draw people to you [...]]]></description>
			<content:encoded><![CDATA[<p>They say, &#8220;You never get a second chance to make a first impression.&#8221;  That couldn&#8217;t be truer than at a trade show.  If your display doesn&#8217;t grab the people&#8217;s attention, you may never even get the chance to tell them why you are there.  A good display will draw people to you and give you the opportunity to win their business (or at least get their information) right there on the spot.  For each person that walks by, it is important to realize that your booth is not only representing your company—it is your company.  People are forming an opinion not only about your display when they first see it, they are forming an opinion about your company as a whole.  If the display is not up to par, they will automatically assume that the company is not either.  Professionally made <a href="http://www.exhibe.com">trade show booths </a>and <a href="http://www.exhibe.com">custom trade show displays </a>give can you a positive first impression and that is the reason you are at the trade show to begin with.</p>
]]></content:encoded>
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		<item>
		<title>Other tools that increase effectiveness</title>
		<link>http://www.tradeshowscoop.com/archives/21</link>
		<comments>http://www.tradeshowscoop.com/archives/21#comments</comments>
		<pubDate>Fri, 14 Mar 2008 23:37:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[General Reviews]]></category>

		<category><![CDATA[Literature Display Racks]]></category>

		<category><![CDATA[RETRACTABLE BANNER STANDS]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/21</guid>
		<description><![CDATA[In addition portable trade show booths, there are some other items that can boost your effectiveness at your next trade show.  Professionally laid out literature display rackscan encourage people to reach out and grab your brochure.  You have invested your hard earned money in your brochures and other literature, but it will get [...]]]></description>
			<content:encoded><![CDATA[<p>In addition <a href="http://www.exhibeportable.com">portable trade show booths</a>, there are some other items that can boost your effectiveness at your next trade show.  Professionally laid out <a href="http://www.exhibeportable.com/items/literature-racks/list.htm">literature display racks</a>can encourage people to reach out and grab your brochure.  You have invested your hard earned money in your brochures and other literature, but it will get you nowhere if people don&#8217;t take it home.  Getting your literature into their hands allows you to build on that first impression over time as they will likely view your information several times.  Other tools that can increase your trade show display&#8217;s effectiveness are retractable banner stands.  <a href="http://www.exhibeportable.com/items/banner-stands/list.htm">Retractable banner stands</a> allow you to easily put up and take down your professional banner.  They add an elegant appearance and can be used as a stand alone piece or integrated with your booth to create a lasting impression amongst show visitors.</p>
]]></content:encoded>
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		<item>
		<title>Types of literature racks</title>
		<link>http://www.tradeshowscoop.com/archives/19</link>
		<comments>http://www.tradeshowscoop.com/archives/19#comments</comments>
		<pubDate>Mon, 11 Feb 2008 19:17:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Literature Racks]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/19</guid>
		<description><![CDATA[If you are going to attempt to promote or sell literature you should carefully think about your display before you attend a trade show hoping to get the exposure. There are many types of literature display racks to choose from so you are advised to do your research into the available variations as you can [...]]]></description>
			<content:encoded><![CDATA[<p>If you are going to attempt to promote or sell literature you should carefully think about your display before you attend a trade show hoping to get the exposure. There are many types of <a href="http://www.exhibeportable.com/items/literature-racks/list.htm">literature display racks</a> to choose from so you are advised to do your research into the available variations as you can often make this difficult task much easier.</p>
<p>Your budget may play an important role because they all vary in price depending on the complexity and size of the rack itself. You have to consider where the event is being held, if you are in a small room it may be easier and more practical to purchase one or more <a href="http://www.exhibeportable.com/items/literature-racks/list.htm">portable literature racks</a> so you can simply collapse them when you have finished, this also will make storage much more efficient and easier opposed to solid literature racks which can take quite a lot of space up.</p>
<p>Solid <a href="http://www.exhibeportable.com/items/literature-racks/list.htm">literature racks </a>are often made from steel which makes them very durable and easy to customize if you require certain characteristics on your rack. You can also purchase or rent portable literature racks. These displays are built to be light weight and are designed to roll up or collapse making them very portable and yet rather sturdy. </p>
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		<item>
		<title>It’s all in the trade show display</title>
		<link>http://www.tradeshowscoop.com/archives/18</link>
		<comments>http://www.tradeshowscoop.com/archives/18#comments</comments>
		<pubDate>Tue, 05 Feb 2008 19:45:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Trade Show Displays]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/18</guid>
		<description><![CDATA[A trade show display can have a major impact on the outcome of the product you are promoting, showcasing or even selling. If done correctly, trade show displays can often make the item more appealing to potential clients; therefore you should perform thorough research on the different variations available so that you can be confident [...]]]></description>
			<content:encoded><![CDATA[<p>A <a href="http://www.exhibe.com">trade show display</a> can have a major impact on the outcome of the product you are promoting, showcasing or even selling. If done correctly, trade show displays can often make the item more appealing to potential clients; therefore you should perform thorough research on the different variations available so that you can be confident in your final decision.</p>
<p>If you do not have the enthusiasm or imagination to be able to set up your own display you can always consult a professional <a href="http://www.exhibe.com/exhibit-booth-design.htm">exhibit design company</a> who will be able to talk you the pros and cons of each variation making it much easier to identify the perfect solution. They will also be able to provide you with excellent recommendations as they know what works and what to avoid.</p>
<p>Some of the most common forms include <a href="http://www.exhibeportable.com/items/portable-table-top-trade-show-displays/list.htm">table top displays</a>, floor standing exhibits and <a href="http://www.exhibeportable.com/modular-trade-show-displays.asp">modular trade show displays</a>. Another factor you need to consider is your budget, generally, the bigger and more complex displays will cost more so it helps to browse the available range to find the perfect display.<br />
As long as you plan everything carefully there should be no reason why your trade show display should fail.</p>
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		<item>
		<title>The Versatility and Convenience of Table Top Displays</title>
		<link>http://www.tradeshowscoop.com/archives/17</link>
		<comments>http://www.tradeshowscoop.com/archives/17#comments</comments>
		<pubDate>Wed, 30 Jan 2008 17:26:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Trade Show Displays]]></category>

		<category><![CDATA[Table Top Displays]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/17</guid>
		<description><![CDATA[Table top displays are a great way of displaying more items in less space. They are very popular amongst the exhibit industry and for exhibitors who often do booths at craft shows, expos and other bazaars. There is a wide variety of table top displays sizes and materials available to choose from.
These displays are lightweight [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.exhibeportable.com/items/portable-table-top-trade-show-displays/list.htm">Table top displays</a> are a great way of displaying more items in less space. They are very popular amongst the exhibit industry and for exhibitors who often do booths at craft shows, expos and other bazaars. There is a wide variety of table top displays sizes and materials available to choose from.</p>
<p>These displays are lightweight and economical. Not to say that some of these booths can’t become expensive because they can. However, for the most part the booths are fairly affordable and make a great display for entry level exhibitors.</p>
<p>Most of the <a href="http://www.exhibeportable.com/items/portable-table-top-trade-show-displays/list.htm">table top displays stands</a> come in hard cases and can be checked in with luggage when air travel is concerned. Others are built to pack as a briefcase and are easy to transport to your bazaar expos, fairs and other promotional events. Depending upon your needs and budget, you can choose from economical built exhibits or higher end models but if displayed properly these booths will provide your company with an excellent marketing tool for years to come. </p>
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		<title>Choosing Banner Stands</title>
		<link>http://www.tradeshowscoop.com/archives/16</link>
		<comments>http://www.tradeshowscoop.com/archives/16#comments</comments>
		<pubDate>Wed, 28 Nov 2007 16:54:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Banner Stands]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/16</guid>
		<description><![CDATA[When it comes to your trade show display, you will need to pay close attention to your choice of banner stands.  First, you will find that portable banner stands offer the greatest amount of flexibility, as these are often easy to store, carry, and set up easily.  Retractable banner stands ensure that your [...]]]></description>
			<content:encoded><![CDATA[<p>When it comes to your trade show display, you will need to pay close attention to your choice of <a href="http://www.exhibeportable.com/items/banner-stands/list.htm">banner stands</a>.  First, you will find that portable banner stands offer the greatest amount of flexibility, as these are often easy to store, carry, and set up easily.  <a href="http://www.exhibeportable.com/items/banner-stands/list.htm">Retractable banner stands</a> ensure that your literature and graphics are displayed in a superb manner.  </p>
<p>Banner stands are extremely vital to a successful trade show. Whether you are displaying your graphics indoor or outdoors, choosing the right banner stand will ensure that your displays are durable and sturdy.  It’s also important to make certain that you choose the right sizes for all of your graphic displays.  When choosing banner stands, make sure that you select stands that are lightweight.  This ensures that you can set up your displays quickly and efficiently without having the burden of carrying a heavy stand.  <a href="http://www.exhibeportable.com/items/banner-stands/list.htm">Portable banner stands</a> are designed to be lightweight as well as have a nice appearance that will compliment your display.</p>
<p>You can choose economical banner stands that will meet all of your trade show needs without breaking your budget.  Another great addition to your display is to choose a double sided retractable banner stand.  These stands allow you to display your graphics on both sides.  Make certain that when you choose retractable banner stands that you purchase one that comes with a carrying case or bag.  This will ensure that your stand will be stored in a safe manner and be well protected during times of travel.</p>
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		<item>
		<title>Fewer Tradeshows, Better Results</title>
		<link>http://www.tradeshowscoop.com/archives/15</link>
		<comments>http://www.tradeshowscoop.com/archives/15#comments</comments>
		<pubDate>Thu, 15 Nov 2007 17:19:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.tradeshowscoop.com/archives/15</guid>
		<description><![CDATA[According to Trades how Week 2007 Survey Exhibitors are going to fewer and fewer shows. Why do you ask? Because they are getting smarter with their budgeting dollars and not wasting as much on the shows that aren’t yielding as great of benefits.
Exhibitors are focusing more of their budgeting dollars in the more successful shows [...]]]></description>
			<content:encoded><![CDATA[<p>According to Trades how Week 2007 Survey Exhibitors are going to fewer and fewer shows. Why do you ask? Because they are getting smarter with their budgeting dollars and not wasting as much on the shows that aren’t yielding as great of benefits.</p>
<p>Exhibitors are focusing more of their budgeting dollars in the more successful shows but not necessarily spending less on their overall budget. In fact of the 123 survey respondents, only 15% of the exhibitors decreased their budget. On the other hand 91% of the exhibitors saw the same or better results from 2006. In a sense exhibitors are cutting the fat out of their trades how schedule and taking that money to concentrate on what have been successful shows for them in the past. </p>
<p>Reference:<br />
http://www.tradeshowweek.com/article/CA6493335.html?<br />
industryid=47240</p>
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